has long been regarded as the sister satellite exhibit to the Salone Del Mobile and always houses many of both the emerging and established designer new releases.
Over the past few years there has been talk of Zona Tortona being too crowded and commercial however, this year there looks to have been some great new works launching, not too mention many playful concepts to entice.
This year the streets were alive with inspiration including the wonderful Merci pop up concept by Paola Navone in Super Studio – with Australian skin care brand Aesop!
Our attaché, Felix Forest, photographically reports below – Enjoy!
Source: Photography by Felix Forest